Willerby to launch stunning new holiday lodge at major industry show

15 February 2022

Holiday homes brand leader Willerby is to unveil its latest new lodge as the industry welcomes visitors back to the UK’s largest show of its kind.

The Hayward will be launched at the Caravan, Camping & Motorhome Show 2022, which is being held at Birmingham’s National Exhibition Centre (NEC) from February 22nd-27th.

Willerby’s latest model offers everything consumers and holiday parks could wish for at the most affordable net price in their leisure lodge range.

In addition to the two and three bedroom models, the Hayward range also offers a unique four bedroom layout capable of sleeping 10 people in the industry standard 40ft by 20ft footprint, making it ideal for sharing with family or entertaining larger groups of guests.

The expertly-designed interior is homely yet contemporary, with navy blue, grey and mustard furnishings throughout, and is fully central heated.

The spacious, open plan kitchen, living and dining area comes complete with a freestanding dining table and bench, perfect for sharing special times with family and friends.

With the kitchen at the heart of the home, every detail has been considered, including an island unit ideal for morning coffees and catch-ups, while the main bedroom’s spacious walk-in wardrobe adds to the homely feel, complemented by a mirrored dressing area and en suite shower room.

A range of optional features in the Hayward include a fold-out sofa bed in the lounge, mattress upgrade and kitchen lighting pack which includes plinth lighting and under cabinet spotlights.

For the ultimate home-from-home, the optional deluxe pack makes the Hayward internet ready and includes a Hive smart thermostat, integrated dishwasher and washer/dryer, and swivel armchair.

The Hayward has a RRP from £87,100, excluding VAT. It will be one of nine Willerby holiday homes and lodges on display at the Caravan, Camping & Motorhome Show, including a new-look Sierra model complete with updated design, colours, fabrics and furniture, which will also be shown to the public for the first time.

Visitors to the show can visit see the Hayward and the new-look Sierra and meet the Willerby team on Stand 4200 in Hall 4 at the NEC.

The Caravan, Camping & Motorhome Show is the first major industry showcase to be staged as a public event since February 2020, before the pandemic. Organisers expect to welcome 90,000 people over six days and, in accordance with Government guidelines, visitors will be expected to show proof of their COVID-19 status.

Rob Lawrence, Head of Product Management at Willerby, said: “We’re very excited to be unveiling our brand new Hayward lodge at the NEC and bringing our latest model to market.

“Due to its size and value for money, particularly in the four-bedroom model, this is a great opportunity for shared ownership of a holiday lodge between friends or perhaps a multi-generational family investment, sharing the cost and making it even more affordable.

“As well as being ideal for owners, the Hayward is attractive for holiday parks as a rental model. It offers maximum living space at the right price and comes complete with everything you could need in a holiday lodge.”

Following its debut at the Caravan, Camping & Motorhome Show, the Hayward will be available to view, by appointment, at Willerby’s Hull Showground.

Willerby Commercial Director Darren Black said: “The Hayward offers everything you need from a leisure lodge and fantastic value for money. It has all the essentials, without breaking the bank.

“Our research has shown there’s a huge demand for lodges of this size and high standard and we’re looking forward to showing visitors to the NEC exactly what they can have at a highly attractive and accessible price point.

“We’re proud to unveil the Hayward at such a prestigious show, which marks the return of the industry to major public events.”

The Caravan, Camping & Motorhome Show is supported by UK holiday home manufacturers, including Willerby, and UK and European leisure vehicle makers.

Bringing together more than 350 exhibitor stands from leading manufacturers and dealers, it showcases the latest holiday homes, luxury lodges, motorhomes, campervans, touring caravans, tents and accessories.

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